Supermarket chique – ketchup

I can hear you now…all the things you’d thought the author would hate, wrapped up in one neat package…and you’re right!

1. Evil empire multinational corporation, yep

2. Use-on-everything commercial substitute for actually making something to go with your meal, yep

3. Another bloody organic product, yep

4. Supermarket products, a hundred variations when we really need just one, you betcha!

5. “Ketchup”!!

But I can’t help it…this stuff is the absolute bee’s knees…cat’s pyjamas…dog’s, um, insert dogs things that make no sense but give a positive connotation here.

It appears to be Australian made.

If you want to learn stacks more, read this mind-blowing article on the history of this stuff by Gladwell (author of tipping point and other great stuff)

http://www.gladwell.com/2004/2004_09_06_a_ketchup.html 

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s